For Amazon sellers · One ASIN · One payment · No subscription
AMZ PDP Audits scores one Amazon product page on 71 checkpoints, reverse-engineers your 5 closest competitors, mines what their buyers complain about, scores where your keywords sit, then writes your new title, bullets, backend terms, image brief and A+. One payment of $197, not $129 a month.
Audit my listing – $197 See a sample audit Compare with Helium 10
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Built by an Amazon agency, not a template
Official partner of the platforms we run
51 brands we’ve grown
Behind the scenes
No generic checklist and no guessing. Your listing goes through the same machine Exclusiva uses on client accounts. Every step below is real, and every number is counted from the code that runs it.
Input
A child ASIN (or a product link from any of 10 Amazon stores) and your hero keyword. We never need your Seller Central login.
Input · 10 Amazon stores
Capture
Live product data for your ASIN: every field that decides whether a shopper clicks and buys.
Fields read from your live listing
Your 5 competitors
The full audit pulls the 5 competitors you name, or picks them from page 1 for your hero keyword, and reverse-ASINs all six listings: every keyword each one ranks for, with search volume and rank. You don’t spend a single search of your own.
Reverse-ASIN · 6 listings
The framework
Indexed → shown and clicked → first screen → convinced → add to cart → purchase and repeat. Each checkpoint knows which stage it leaks, so you see where shoppers drop, not just what’s “missing”.
71 checkpoints · 11 pillars · points per pillar
Keyword Implementation Score
Every keyword is weighted by search volume and tier, then scored by where it sits and how it’s written. Crossed with your organic rank, each keyword gets one action: protect it, lock in a free ranking, fix conversion, or add it to the copy.
| Example keyword | Tier | Sits in | Weight |
|---|---|---|---|
| hero keyword | T1 | first 80 title chars | 1 |
| second keyword | T1 | rest of title | 0.8 |
| use-case keyword | T2 | bullets | 0.6 |
| synonym | T3 | backend | 0.5 |
| rival’s keyword | T2 | not in the copy | 0 |
36 code checks · AI copy review · AI image review
Title length, banned characters, image count, A+, price per unit, Buy Box, rating against rivals: code decides. Wording (does the copy answer objections, is it compliant) goes to an AI reviewer that cites the evidence, and your gallery images go to an AI image reviewer. Anything it can’t judge stays “Check manually” and out of your score. No made-up passes.
001Keyword Implementation Score of 85 or moreFAIL P1002Hero keyword in the first 80 characters of the titlePASS003No Tier 1 keyword missing from the copy while unrankedPARTIAL004Indexed for 90%+ of the top 50 keywordsPASS005Search terms that already convert in your ads appear in the title or bulletsFAIL P2006Backend search terms use 180–249 bytesPASS007Product attributes filled inFAIL P2008Tier 2 keywords appear naturally in the title or bulletsPASS009Title is 80–200 charactersPARTIAL010Title starts with the brand namePASS011The first 80 characters say exactly what it isFAIL P2012No word repeated more than twice in the titlePASS013No characters Amazon bans in titlesFAIL P2014No promotional phrases in the titlePASS015Main image: pure white background, product fills about 85% of the framePARTIAL016Main image shows what you getPASS017Main image is readable at thumbnail sizeFAIL P2018Price per unit competitive with the top sellersPASS019Amazon’s Choice or Best Seller badgeFAIL P2020Prime-eligiblePASS021Click share keeps up with impression sharePARTIAL022At least 7 images in the galleryPASS023A product video in the image galleryFAIL P1024An infographic image explains the key benefitsPASS025A lifestyle image shows the product in use by the target buyerFAIL P2026A scale or “what you get” imagePASS027Five bullet pointsPARTIAL028Each bullet is 120–250 charactersPASS001Keyword Implementation Score of 85 or moreFAIL P1002Hero keyword in the first 80 characters of the titlePASS003No Tier 1 keyword missing from the copy while unrankedPARTIAL004Indexed for 90%+ of the top 50 keywordsPASS005Search terms that already convert in your ads appear in the title or bulletsFAIL P2006Backend search terms use 180–249 bytesPASS007Product attributes filled inFAIL P2008Tier 2 keywords appear naturally in the title or bulletsPASS009Title is 80–200 charactersPARTIAL010Title starts with the brand namePASS011The first 80 characters say exactly what it isFAIL P2012No word repeated more than twice in the titlePASS013No characters Amazon bans in titlesFAIL P2014No promotional phrases in the titlePASS015Main image: pure white background, product fills about 85% of the framePARTIAL016Main image shows what you getPASS017Main image is readable at thumbnail sizeFAIL P2018Price per unit competitive with the top sellersPASS019Amazon’s Choice or Best Seller badgeFAIL P2020Prime-eligiblePASS021Click share keeps up with impression sharePARTIAL022At least 7 images in the galleryPASS023A product video in the image galleryFAIL P1024An infographic image explains the key benefitsPASS025A lifestyle image shows the product in use by the target buyerFAIL P2026A scale or “what you get” imagePASS027Five bullet pointsPARTIAL028Each bullet is 120–250 charactersPASSCompetitor pain mining
The full audit reads what buyers say about each competitor: every complaint theme, how many of the 5 rivals fail it and how loudly. Each one is routed: answer it on your page, fix it in the product, or change the offer. Plus a ready-to-paste prompt pack for Alexa for Shopping, to dig into any rival yourself.
What rivals’ buyers say
Revenue math
Each open issue adds its expected conversion lift. The total is capped at 45% so the estimate stays honest, then multiplied by your monthly revenue (your real sales if you upload a Business Report).
Output
The free score gives you your PDP Score, your Keyword Implementation Score, the revenue at stake and the top 3 fixes. Unlock the full audit and the same report rebuilds with your competitors, their complaints, your new listing copy, the image and A+ brief, Alexa answers and a 30-day plan.
Why one-time
Most sellers open their listing tool a few times a year: at launch, before a relaunch, when conversion drops, when a new competitor shows up. The subscription bills every month in between, and the tool still leaves the research, the competitor reading and the writing to you.
Monthly list prices from each tool’s pricing page, read October 16, 2026. Sources, caveats and the full comparison →
Results
It’s rare to find a partner who combines strategic marketing skill with that level of operational follow-through.
They’re transparent about what’s working, honest about what isn’t.
Their team is highly organized, proactive, and transparent at every stage of the process.
I felt very comfortable with him and his mastery of marketing and Amazon.
The offer
Run the free score first. If you like what you see, unlock the full audit from your report and the same report rebuilds in place, with your competitors and your Seller Central data added.
| 71-checkpoint PDP audit, every fix ranked P1–P4 with the fix writtenIndependent Amazon listing specialists start at $199 per ASIN | |
| 5-competitor reverse-ASIN and Keyword Implementation ScoreOne month of Helium 10 Platinum, and you still do the analysis | |
| Competitor review pain-point matrix + Alexa prompt packOne month of Shulex VOC Pro | |
| Listing rewrite: title, 5 bullets, description, backend termsPer-ASIN optimization agencies start at $349 | |
| Image & A+ blueprint: 7-slot gallery brief, video shots, A+ copy, Brand StoryIncluded | Included |
| Alexa for Shopping answers + Manage Your Experiments tests + 30-day planIncluded | Included |
| Free re-audit within 60 days, to prove the fixes worked + PDFIncluded | Included |
| What the priced pieces cost elsewhere |
Yes. No card, no account. You get your PDP Score, your Keyword Implementation Score, the revenue at stake and the top 3 fixes. The full audit is optional.
No. The score uses your public listing. For the full audit you can upload reports you download yourself (Business Report, Search Query Performance, search terms, returns), or approve two read-only reports through Amazon. We never ask for your login, password or user permissions. See exactly what to upload.
Those are toolboxes you rent by the month: keyword research, a listing builder, analyzers, with usage caps. You still pick the competitors, read their reviews, choose the keywords and write the copy. This is the finished job for one ASIN, for one payment: the audit, the competitor and review analysis, the keyword score and the rewritten listing. Many sellers keep a research tool and use this when a listing needs work. Full comparison with sources.
You can name up to 5 ASINs. Any you leave out we fill from the top organic results for your hero keyword, and the report tells you who we picked and why.
US, Canada, Mexico, UK, Germany, France, Italy and Spain are read automatically. Japan and Australia work when you upload the saved product page (we show you how).
It’s an estimate, shown as a range: each open issue adds its expected conversion lift (P1 2%, P2 1%, P3 0.4%, P4 0.15%), capped at 45% and multiplied by your revenue. Upload your Business Report and it uses your real sales.
Six modules for one ASIN: the PDP Score with every fix, the Keyword Map, the Competitor Pain Matrix with the Alexa prompt pack, the Listing Rewrite (title, bullets, description, backend terms), the Image & A+ Blueprint, and Alexa answers + experiments + a 30-day plan. Plus a PDF and one free re-audit within 60 days.
Exclusiva Inc (BrandRevUp), an ecommerce growth agency in Hatfield, Pennsylvania: 250+ launches, $60M+ in client revenue, rated 5.0 on Clutch.
71 checkpoints, your keyword score, about 2 minutes, free.